Our vision is to turn hipix® into a widely used, indispensable still-image compression
and enhancement technology, becoming as ubiquitous as the video infrastructure
it is based on – supported on every device and widely used by a variety of
applications and services. hipix® is an enabling technology for several major applications, and we
envision hipix® making a revolution in these fields. Markets
such as e-publishing, e-learning and mobile marketing will benefit greatly from
high resolution images, displayable on low cost tablets and phones, and using
dramatically smaller files. E-magazines, high resolution E-books and newspapers,
currently encumbered by large files, are certain to gain much from this technology. Users of mobile phones, and other connected
cameras, will finally be able to enjoy high resolution images for sharing over mobile networks, the
internet, through social networks, and on the rapidly growing TV screens (both
in size and resolution), not being limited to the low quality, downscaled
images prevalent today.
Our mission is to gradually make hipix® available everywhere - on every platform, from embedded platforms
to mobile and tablets and from personal computers to servers. Aiming to enhance
and produce synergies with the most dominant tools and technologies such as
PDF, Web technologies, and many others, as well as proprietary tools. Achieving
this requires partnering with dominant hardware, device, and software vendors
which is one of our main missions.